Services — HDY REAL ESTATE, LLC

FOLIO 01Pre-listing

Residential Listing Services

Listing a home well is a project with a schedule, and we run it that way. The engagement opens with a room-by-room walkthrough in which we record condition, note deferred maintenance, and photograph anything that may draw a buyer question later. From that record we build a preparation list sorted by return on effort, separating items that reliably raise the sale figure from items that merely make the owner feel better. We then coordinate the trades required to complete the list, holding vendor appointments together with the owner so that no week is wasted waiting on a callback.

The listing agreement itself is written to be understood. We explain the commission structure, the marketing commitments we are making, the authority the owner is granting, and the exit conditions in plain sentences before anything is signed. Once active, the property is placed in the regional multiple listing service with accurate measurements, honest room descriptions and a complete disclosure package. The owner receives a preparation calendar with named dates, a photography appointment, and a first showing window, and from that point forward every enquiry is logged and answered within the same business day.

$180K band

FOLIO 02Client search

Buyer Representation

Buyer representation means the advisor works for the buyer and no one else. We begin by writing a search brief together, covering the budget ceiling, the commute the household actually makes, the number of bedrooms and workspaces required, storage expectations, and the trade-offs that are genuinely acceptable. That brief becomes the filter we apply to every active listing, which prevents the exhausting cycle of viewing homes that never had a chance of working. Showings are grouped into efficient routes so that a buyer can see four or five properties in an afternoon rather than one per weekend.

When a property is serious, we read every disclosure and inspection report line by line with the buyer, flagging the findings that carry real cost and separating them from cosmetic noise. Our repair requests are evidence-based, supported by contractor estimates and comparable repairs, which makes them far more likely to be accepted without souring the negotiation. We attend the inspection, sit through the appraisal access, and remain the buyer voice at the table through every counteroffer, so the client always knows which side of the negotiation their advisor is standing on.

$320K band

FOLIO 03Pricing desk

Valuation and Pricing Studies

A pricing study is the most consequential document we produce, because the launch price shapes everything that follows. Our method compares adjusted recent sales that a buyer would genuinely consider substitutes, weighs current active competition rather than the entire neighbourhood, examines days-on-market behaviour within the specific micro-area, and accounts for the seasonal demand pattern along the Wasatch front. Condition, lot position, finished square footage and improvement quality are adjusted explicitly, and every adjustment is shown so the owner can challenge it.

The study is delivered with three scenarios rather than a single figure. The first models an aggressive launch and states the expected days on market and the risk of price reduction. The second models a market-aligned launch with a realistic negotiation allowance. The third models a patient launch for an owner who is not time-pressured. Each scenario shows the carrying cost exposure, the likely net proceeds and the conditions under which the plan should change. Owners leave the meeting able to see what a higher asking figure genuinely costs in time and expense before they commit to one.

$460K band

FOLIO 04First keys

First-Time Buyer Programmes

The first purchase carries a set of questions that experienced owners have long forgotten, and pretending otherwise wastes a buyer most valuable asset: time to prepare. Our programme is a structured curriculum delivered across three sessions. The first explains how lending pre-approval is actually assessed, what documentation strengthens an application, and how a monthly payment is assembled from principal, interest, taxes, insurance and any association dues. The second breaks down closing costs line by line so that the buyer recognises each figure on the eventual settlement statement.

The third session covers ownership itself: how to read a property tax notice, what maintenance obligations follow the keys, how to budget for a roof or a furnace on a realistic timeline, and which improvements protect resale value. Graduates receive a printed checklist and a budget model they can reuse. Buyers who complete the programme enter the market with a price ceiling they understand rather than a number a lender mentioned once, which makes them calmer negotiators and far less likely to inherit a surprise cost in the first year.

$610K band

FOLIO 05On market

Property Marketing Campaigns

Marketing a home begins with light and composition and ends with measurable enquiry. We commission photography at the hour the facade reads best, add drone coverage where the lot or the outlook justifies it, and prepare a floor plan that lets a buyer understand the layout before travelling. The written description is drafted from the preparation record, so it describes the property honestly and anticipates the questions that the disclosure package will raise. We never rely on adjectives to do the work that a clear fact would do better.

The launch is sequenced deliberately. A property is introduced to the channels that match its buyer profile, whether that means the regional listing service, a targeted digital campaign, a broker preview, or a printed piece for the immediate neighbourhood. Print is used where the street itself is the primary buyer pool, digital where the property attracts relocation demand. Weekly reporting delivers views, showing counts and buyer feedback in writing, and when the data indicates that price, presentation or channel mix needs adjustment, we raise it early rather than waiting out a quiet month and hoping.

$740K band

FOLIO 06Completed

Closing and Escrow Coordination

The final weeks decide whether a contract becomes a completed sale. We build a shared timeline at contract acceptance and track every dependency against it: appraisal scheduling and delivery, loan conditions cleared, title exceptions resolved, insurance binders in place, association documents reviewed where relevant, and settlement figures confirmed with the escrow officer. Each item receives an owner and a date, and we chase it before it becomes urgent rather than after it becomes a delay. The buyer lender receives documents promptly, which keeps underwriting moving.

We review the settlement statement before signing, confirm that every credit and proration matches what was negotiated, and walk both parties through the final figures so nobody is surprised at the closing table. On the appointed day the file closes on schedule and the key is handed over. Afterwards each party receives a clean record of what was agreed, including the inspection resolution, the final closing statement and the warranty information for any work completed during the listing period. That record is the reason our past clients call us first for the next move.

$880K band

Six Fronts, One Standard of Care

Six service folios in full

Residential Listing Services

Buyer Representation

Valuation and Pricing Studies

First-Time Buyer Programmes

Property Marketing Campaigns

Closing and Escrow Coordination

How one file travels from threshold to key

Threshold conversation

Study and preparation

Launch and negotiation

Closing and handover

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